Pricing / FREE TOOL
Profit Margin & Markup Calculator
Calculate margin and markup, or find the selling price needed for your target percentage.
Your assumptions
Defaults are illustrative. Use one consistent currency.
THE RESULT
Choose your assumptions and calculate.
Model output, not a forecast. Read the assumptions below.
How the calculation works
Gross profit = price − cost. Margin = profit ÷ price. Markup = profit ÷ cost. Price for target margin = cost ÷ (1 − margin). Price for target markup = cost × (1 + markup).
Worked example
A cost of 100 and price of 150 gives 50 gross profit, 33.33% margin and 50% markup. In target-margin mode, a cost of 100 and a 30% margin require an unrounded price of 142.8571, or 142.86 rounded upward to cents.
Continue your calculation
Break-Even & Contribution Margin Calculator
Estimate how many whole units cover fixed costs at a chosen price.
Open calculator ↗FreelanceFreelance Hourly Rate Calculator
Translate an annual revenue requirement into an hourly billing floor.
Open calculator ↗FreelanceBillable Hours & Utilization Calculator
Check the billable workload needed to reach a revenue target.
Open calculator ↗